Apple’s new chief executive, John Ternus, faces old worries about whether the world’s biggest technology brand can sustain explosive growth. But his predecessor, Tim Cook, faced similar fears when he took over from co-founder, Steve Jobs, 15 years ago. Now, as then, this happy shareholder hopes the pessimists are wrong.

In addition to Apple’s cautious approach to the artificial intelligence (AI) theme, there are solid reasons for optimism. Apple products, from the iPhones 1.5 billion people use daily to the MacBook I am writing on now, are among the best-recognised brands on this planet. Along with AirPods and the Apple Watch – plus increasingly important services, such as the App Store and iTunes – this is technology that is easy to use for the majority of people who aren’t that keen on technology.